About us

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Do you want to experience real korea?

The beginning of a new experience that satisfies both domestic and foreign visitors

Hanatour ITC

Content Creator Hanatour ITC is Korean inbound specialized DMC
established in 2003.

We are a wholly-owned subsidiary of Hanatour Co., Ltd., which holds the top market share
in the Korean travel industry and is listed on both the Korean and London Stock Exchanges.

In the midst of changes within the travel industry,
the most critical elements to focus on are Brand, Platform, and Content.
Leveraging the brand 'Hanatour', which has extensive experience over a long period,
we collaborate with various online and offline platforms and are dedicated to developing
undiscovered content throughout Korea.

Company History

2024

  • Selection of operators for the DMZ-linked tourism product development support project
  • Joint inbound tourism product contest for K-content companies
  • Selection of inbound wellness tourism products
  • Selection of operators for the development and operation of specialized local tourism products

2023

  • Developed the package product named ‘IN THE SOOP’ related to BTS in cooperation with HYBE
  • Provided a tour program for the World Scout Jamboree
  • Operation of field trips for international students from Korean universities 60 times
  • Conducted Hyundai Motor Jecky Ickx Visit Event Provided accommodation booking service for
    PRICM11 and Asian Content&Film Market
  • Received an award of 2023 Traveler’s Choice from Tripadvisor
  • Acquired Gold Badge from Tourrader

2022

Resumption of Inbound Tourism

  • Provided service for the K-POP Festival organized by the Korea Tourism Organization
  • Operation of field trips for international students from Korean major universities
  • Provided accommodation booking service for the 2022 World Gas Conference
  • Provided protocols, accommodations, and vehicles for the 38th National Skills Competition for
    People with Disabilities
  • Selection as the operator for the [2022 Korea Security, History, and Culture Exploration] tour
    organized by the ROK-U.S. Alliance
  • Exclusive operation of JSA tours

2020~2021

Discovering wellness content in cooperation with local governments

  • Selected as a service company of the 1st Wellness Festa organized by the Korea Tourism Organization
  • Designated as an exclusive travel agency for attracting foreign tourists in Gangwon Province
  • Selection as an exclusive travel agency for domestic tour in Gyeongsangbuk-do Province
  • Entered into an exclusive contract with USO Korea for JSA tours

2019~2017

Inbound Growth

  • Selection of Excellent FIT products by the Korea Tourism Organization
  • Selection as an Excellent Travel Agency by Seoul City and operation of K-TRAVEL BUS
  • Operation of Transfer Tours by Incheon International Airport Corporation
  • Conducted a familiarization tour for 300 foreign participants of Seoul International Travel Fair
  • Hosting a security experience tour for 1,000 overseas compatriots during the 100th National Sports Festival

2016~2009

Activation of Inbound from China

  • Designated as an exclusive travel agency for China by the Ministry of Culture, Sports, and Tourism
  • Selected as an Excellent Travel Agency for attracting foreigners by the Ministry of Culture, Sports, and Tourism
  • Received excellence award for Outstanding Medical Tourism Products by the Korea Tourism Organization
  • MOU with Goyang City Hall/Gangnam District to activate foreign tourist visits
  • MOU with Gangwon Province for the cooperation of Pyeongchang Olympics

2008~2003

Establishment and inbound foundation development

  • Celebrity Fan Meetings
  • Local government incentive events (Jeju City, Korea Tourism Organization, LG, etc.)

CEO

A Value Beyond Travel

Hanatore ITC is an inbound specialized travel agency with 100% share of Hanatour.
Hanatour ITC is specialized in inbound and intra-bound and it communicates with national institutes
and local autonomous entities for the development of Korean inbound travel industry to develop
domestic and overseas contents and to provide them to various domestic and global channels.

In preparation to the new upcoming inbound market changes after COVID-19,
all executives and staff of Hanatour ITC are trying their best to create a sound inbound market tin
Korea by developing from the existing package-oriented supply to other new products such as FIT
and MICE that customers need.

CEO LEE JEA WOO

Professionalism

Wide Network

We build an essential network for travel through
collaboration with travel agencies around the world.

Direct Operation of Jeju Office

We have established expertise in Jeju events through amicable
partnerships with local venues, ensuring swift on-site
response when necessary, thus building trust with our clients.

Specialized Planning

Utilizing more than 20 years of inbound
experience, we design systematic and
reasonable itineraries and provide customized
services tailored to our customers.

Trustworthy Operation

We deliver high-satisfaction tours based on
accumulated know-how and strong ability to
handle diverse situations.

Risk Management

We recruit accredited guides and vehicles, and in
case of emergencies, we ensure the safety of
the event through an emergency response manual.

Our Team

Employees of HanaTour ITC, who possess such expertise,..

We are actively contributing to the development of the travel industry across various fields. Trust us with your journey!

A team of travel industry professionals with over
10 years of experience (approximately 30 members).

A group of experts who train other professionals.

Numerous lectures conducted on the Korea Tourism
Organization's e-learning platform.

Advisors and mentors for the Ministry of Culture, Sports
and Tourism, the Korea Tourism Organization, and various
local governments.

Signature Travel Package

We introduce our signature travel package, 'Discover Korea, In the Soop.'

Discover Korea

The "Discover Korea" tour package is a nationwide trip starting
from Seoul, covering both the eastern and western regions of
Korea. It offers comfortable transportation, experienced guides,
high-quality meals, and accommodation, allowing participants to
deeply experience Korea’s history and culture.

Global travel platform Tourradar,
awarded the 'Platinum' badge!

*Granted for verified reviews and a rating of 4.5 or higher
IN THE SOOP BTS ver. ‘Pyeongchang’ Filming Location Tour

IN THE SOOP BTS ver.

‘Pyeongchang’ Filming Location Tour

This is an exclusive content by Hana Tour ITC, featuring a special visit to the
filming location of a variety show where artists relax in the serene forest. K-pop
fans from all over the world have shared in this unique experience through ITC.

Selected for the 2024 Traveller's Choice Awards
Best of the Best!

*With a total of 1,351 reviews, 99% of users rated it 4 stars or higher.
Ranked 6th in Asia!

Travel to different regions in Korea!

In addition to 'Discover Korea, In the Soop' explore a variety of custom-tailored tours and
services designed just for you at Hanatour ITC.

MICE

Based on extensive experience in handling multinational overseas incentive events across various industries and characteristics,
we design and provide creative and unique incentive programs tailored to meet our clients' needs.

Jan, 2024 Dentium

Scale 900

Apr, 2024 OSSTEM

Scale 1,500

※ Records only part of the events

International Academic conference

We provide tour packages through the MICE platform for domestic academic conferences that attract thousands of
participants from around the world each year, offering a total solution for seamless one-stop event management.

SEP, 2024 Seoul Incheon Lausanne Congress

Scale 5,000

※ Providing accommodation booking and transportation services.

2022 28th World Gas Conference

Scale 5,000

※ Selected as the official accommodation agency for Hanatour ITC!

2023/2024 Asian Contents & Film Market

Scale 2,500 in 2023 / 26,435 in 2024

※ Accommodation Reservation Support

Crafting Possibilities Beyond Boundaries

We are committed to providing unforgettable experiences to our
global customers through innovative and enjoyable content.

Company Introduction Download

If you would like to partner with Hanatour ITC...

Whether you're wondering how to organize B2B corporate events, academic conferences, incentive trips,
or custom travel plans, we will support you from start to finish.

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